Fair Patterns, founded by Marie Potel-Saville, uses AI to identify dark patterns - manipulative design techniques on websites and apps. The European Commission found over 97% of popular EU sites use dark patterns. Fair Patterns' algorithm scans for these designs, flags them, and links to legal risks. The company aims to promote ethical practices, with some businesses like Canva and Bumble implementing their recommendations.
A new AI service, SantaPhoneCalls.com, offers personalised phone calls from Santa to children. Using generative AI, it creates interactive conversations customised with parent-provided details. Priced between £7.95 and £15.95, it aims to enhance families' festive experiences. This represents a growing trend of AI applications in holiday-themed services.
Amazon is in talks to make another multibillion-dollar investment in AI company Anthropic, following a $4 billion investment last year. The new investment is expected to be of similar scale.
Ant International has created an AI model for hourly currency exchange rate predictions, aiming to reduce cross-border payment costs for businesses. This technology is part of Ant's Alipay+ network, which supports over 30 global e-wallets and banking apps, connecting 88 million+ merchants worldwide. Alipay+ has also expanded its partnership with PayPay in Japan.
Ahrefs has launched new AI-powered SEO and content marketing tools. These include features for keyword suggestions, intent analysis, content creation assistance, content evaluation, and keyword translation. They're developing 'Patches' to fix simple website issues using AI. The tools are available through Ahrefs' platform, with free and paid options.
